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Channel: A Taste of General Mills
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1 - An unlikely commercial star

Phil Zietlow capped his 50+ year career with General Mills with the project of a lifetime - the creation of gluten-free Cheerios. So it's fitting that he's featured in the commercials promoting the...

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2 - The Monster Cereals

We devote this show to your favorite Monsters - Boo Berry, Count Chocula, Franken Berry, Frute Brute and Fruity Yummy Mummy! We cover the history, and hear from fans just like you (plus one extreme...

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3 - The Pillsbury Doughboy

Rudy Perz had a great idea back in 1965 for a character that would pop out of a can of Pillsbury refrigerated dough - the Pillsbury Doughboy, now 50 years old! Perz died earlier this year, but in this...

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4 - Food fails

The rise of social media has led many people to share their "fails" in the kitchen. When recipes don't quite work out, we all get to see it. So in this episode, we talk with two women who posted their...

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5 - The Washburn legacy

To kick off our 150th anniversary, we focus this episode of the show on Cadwallader Washburn and the early years of flour milling in Minneapolis. Washburn is considered the founder of the company that...

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6 - Big Game commercials

The commercials in the Big Game (aka Super Bowl) are always worth watching. But only a few might still be talked about years from now. Still, we all gather in front of the TV to see what companies and...

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7 - Expo West 2016

There's more interest than ever in natural and organic products. That was evident at Natural Products Expo West, which just wrapped up its latest show in Anaheim, California. In this episode, we take...

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8 - The Helper Mixtape

When marketers for Helper decided to have some fun and create hip hop music for the brand’s newest promotional campaign, they turned to some up-and-coming, talented college students. In this episode,...

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9 - Andrew Zimmern

A conversation between Andrew Zimmern ("Bizarre Foods") and John Haugen, vice president and general manager of 301 INC. They discuss how General Mills is responding to changes in consumer preferences,...

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10 - Our 150th birthday party

We just threw our biggest 150th birthday party, as thousands of our employees brought their families to the Minneapolis riverfront - the company’s birthplace. We take you to the event in this episode,...

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11 - A Wall Street morning

History is alive, both inside and out, at the New York Stock Exchange. On July 13, 2016, we celebrated our 150th anniversary with our latest Investor Day on Wall Street. In this episode, you'll hear...

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12 - Convenience store trends

The convenience store looks a lot different today. While fuel and tobacco remain the big revenue drivers, food also now figures into customer satisfaction and c-store growth. In this episode, you'll...

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13 - Multisensory science

Our experience with food goes well beyond how it tastes. Our brain puts all of our senses to work as we consider the look, feel, smell and sound too. In this episode, you’ll hear from Oxford researcher...

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14 - Gaming and food

Millions of Americans play some type of video game every day, on a variety of devices. In this episode, we take you to an event hosted by a team at General Mills that helps make the connection between...

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15 - Friendsgiving

From traditional to takeout, the rules for the unofficial food-filled holiday of Friendsgiving are whatever you make them. In this episode, we talk to Food Network chef and cookbook author Justin...

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16 - Homemaker of Tomorrow

Chances are you know someone who took the test in The Betty Crocker Search for the American Homemaker of Tomorrow. In this episode, we tell you all about the program and its impact. We talked about it...

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17 - Amanda Freitag

Amanda Freitag, celebrity chef and food television personality, talks to us about her career, the restaurant industry and her role in the 2017 Neighborhood to Nation Recipe Contest.

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18 – DC Comics cereal boxes

We’re bringing the Justice League to the cereal aisle in a whole new way. Six Big G Cereals are getting a superhero makeover with DC Comics on the front, back and inside of specially-marked boxes. In...

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19 - Let's celebrate cereal!

Another National Cereal Day is here, so it's a perfect time to dedicate an episode of our show to one of the world's favorite foods. Meet Adam Naide, who says he typically has at least 35 cereal boxes...

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20 - Oat power

The oats that we make Cheerios with have some other uses you might not be aware of, beyond your breakfast bowl. They also power one of our plants, an energy provider serving thousands of homes and the...

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